WOO
The first-of-its-kind, feel good shopping concept and media platform on a mission to turn generation anxious into generation zen.
We are a first-of-its-kind, feel good shopping concept and media platform on a mission to turn generation anxious into generation zen. Brought to you by ITV, woo makes wellness discoverable, aspirational and culturally relevant - through the lens of entertainment, products and storytelling.
A place for self-expression and discovery, woo provides a voice for a new type of wellness for young people, and a platform for brands that align with the values of a Gen Z audience.
Latest News
May. 18, 2024
VML and Bolivar Baby & Kids Launch "Sound Names", an Initiative for Babies to Choose their Own Name from the Womb
The idea arose as a response to a trend in Peru, where many parents choose to name their children after superheroes or characters
May. 17, 2024
Nissan Europe and Nissan United Launch a New Chapter of The Brand, "Defy Ordinary"
Nissan Europe proudly reveals its new "Defy Ordinary" mindset through a 360 pan-European campaign for the new generation of the Juke