WOO

The first-of-its-kind, feel good shopping concept and media platform on a mission to turn generation anxious into generation zen.
We are a first-of-its-kind, feel good shopping concept and media platform on a mission to turn generation anxious into generation zen. Brought to you by ITV, woo makes wellness discoverable, aspirational and culturally relevant - through the lens of entertainment, products and storytelling.

A place for self-expression and discovery, woo provides a voice for a new type of wellness for young people, and a platform for brands that align with the values of a Gen Z audience.

Latest News

Nov. 03, 2026

Cut+Run Welcomes Christjan Jordan as Editor Partner

Christjan joins the Cut+Run leadership team that includes Managing Partners Amburr Farls and Lauren Hertzberg

Nov. 03, 2026

TUX Creative House Adds 19 to its Roster Across Montreal and Los Angeles

New talent across creative, client partnership, strategy, finance and HR deepens the independent agency’s bench