Ad of the Day | DNB and Try Oslo Launch Bold New Campaign "How to Quit Your Job in Style"

Ad of the Day | DNB and Try Oslo Launch Bold New Campaign "How to Quit Your Job in Style"

Sep. 23, 2025

In an attempt to attract independent business owners and startup entrepreneurs, Norwegian bank DNB is simplifying the process of starting a business of your own. But every new beginning comes from some other beginning’s end. Which is a poetic way to tell you to quit your damn day job.

Enter: DNB’s new campaign directed by Nalle Sjöblad. Produced by Bacon and made with Oslo agency Try, we get a victory lap of strutting, twerking and spiteful messaging through an office building with a full moon crescendo before the final reveal and payoff. What a way to go.

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