Bite Something Better Than Gold With Burger King Belgium
Jul. 27, 2021
Why do athletes always bite their medals? Surely they must wish it was a WHOPPER®… so this summer, it’s them who will envy you instead.
For the 2020 Tokyo Olympic Games, BURGER KING® Belgium, unofficial partner, has decided to take part in the competition and to offer you something better than a tasteless piece of metal: a free WHOPPER® for every bite on a medal.
To participate, all you have to do is take a photo of an athlete biting his medal, and post it on social media with the hashtag #WishItWasAWhopper. Ready, set, bite!
A Buzzman campaign; available on BURGER KING® Belgium’s social media, from July 27 to August 8.
Related News
La Vie and Buzzman Launch an OOH and DOOH Campaign Challenging a French Institution
On the menu: two 100% plant-based products — a saucisson and a chorizo — set to spark doubt at the day’s most sacred hour
Burger King Surprises Consumers with "Small Whopper" in new Campaign
In a new campaign created by AlmapBBDO, Burger King introduces a version of its classic sandwich that is 30% smaller
Acre Does Exist: Burger King Launches Movement to Bring Competitors to the State
Brand leverages a famous internet meme to challenge competitors to open a location in Rio Branco and invites consumers to prove that the best burgers are flame-grilled
Latest News
Sep. 11, 2026
First Work Following Pitch Win: Saint Elmo's and BVB Present Mockumentary "Buying Borussia"
Saint Elmo's and Borussia Dortmund have already worked together on the multi-award-winning campaign "Balls for Balls"
Sep. 11, 2026
Ad of the Day | Club Med and BETC Paris Redefine Free Time With "The Art of Free Time" Campaign
When Was The Last Time Your Free Time Was Truly Free?