Cheil Worldwide tops Lovie Awards winners

Cheil Worldwide tops Lovie Awards winners

Sep. 29, 2016

Cheil Worldwide has dominated the sixth annual Lovie Awards, organised by The International Academy of Digital Arts & Sciences (IADAS), with Cheil Worldwide Germany taking the top honour of Agency of the Year.

Cheil Worldwide Germany also picked up two Golds, one Silver, three People’s Lovie Awards and was shortlisted for five others. It was also a good night for Cheil Worldwide London, which took home two Golds and two People’s Lovies for its Re:Shakespeare collaboration with Samsung and the Royal Shakespeare Company.

Cheil Worldwide Germany picked up more Lovie Awards and shortlist nods across all categories than any other agency.  It won Gold for its #BeFearless campaign in Experimental & Innovation – the campaign for Samsung that sought to help people overcome their fear of heights as well as a fear of public speaking, with the creation of a VR program. Its other Gold was in the Integrated Mobile Experience category for VR The Future, a VR campaign for Samsung that celebrated 25 years of German unity, by taking users on a virtual-reality tour of Germany.

The Re:Shakespeare campaign through Cheil Worldwide London won Gold in Education & Reference and Best User Experience. The campaign helped young people learn about Shakespeare through a series of immersive 360 and interactive challenges on an app. The campaign coincided with the 400th anniversary of Shakespeare’s death.

The Lovie Awards seek to recognise the unique and resonant nature of the European internet community. The Lovie Winners will be celebrated at the Sixth Annual Lovie Awards on Thursday 27 October 2016 at The British Film Institute Southbank in London.

Related News

Oct. 04, 2023

Yaeji Blends Music and Tech in the Latest Samsung Campaign from We Are Social

Samsung has released the fourth episode in the ‘Feeling of Sound’ campaign, featuring renowned music artist and producer, Yaeji

Sep. 13, 2023

tms and Aftershock Media Group Partner with Samsung to Create Galaxy Battles

In support of Samsung's launch of its award-winning Samsung Galaxy Z Fold5 and Samsung Galaxy Tab S9+

Sep. 05, 2023

Samsung "Voice Focus" Feature Helps Consumers Cut Surrounding Noises in a Campaign by Cheil India

Cheil India’s primary purpose is to create buzz around the "Voice Focus" feature in the recently introduced Galaxy A14 5G

Latest News

Nov. 28, 2023

Gerety Awards Announces the 2024 Grand Jury

Respected and admired leaders of the advertising and marketing world join the Grand Jury for the 6th edition of the award

Nov. 28, 2023

Ogilvy Appoints John Harding-Easson to Head of Influence, EMEA

He’s led long-standing influencer campaigns for American Express, Audible and Samsung and The Coca-Cola Company.