Copacino Fujikado Celebrates 40 Years of ChemDraw with a Campaign That Dances to a New Beat

Jul. 23, 2025

To mark the 40th anniversary of ChemDraw, the iconic molecular drawing software from Revvity Signals, a division of Revvity, Inc., Copacino Fujikado—an award-winning creative and media agency based in Seattle—has launched a new campaign that brings chemistry to life in a way that’s never been seen before.

Vince Soliven, Executive Creative Director at Copacino Fujikado said:

“ChemDraw has been the visual language of chemistry for 40 years. It’s how scientists sketch out the impossible—and when a breakthrough hits, it’s not just a mental high. Sometimes your body gets possessed by joy. Our concept taps into that rush—that moment when the desk turns into a dance floor."

 

The “ChemDraw Turns 40” campaign, developed and executed by Copacino Fujikado in collaboration with Revvity Signals, captures the feeling of discovery and celebrates the software’s legacy—and its future—as a creative tool for scientists worldwide.

Nathan Mosack, Revvity Signals said:

“We’re not just celebrating a legacy. For 40 years, ChemDraw has been helping scientists choreograph their thinking, one structure and one step at a time. Now, we’re turning up the tempo.”

 

From undergrad labs to cutting-edge pharma, ChemDraw has been a mainstay in the chemistry community since 1985. What began as a simple sketching tool is now a powerful platform available in three tiers—Prime, Professional, and Signals ChemDraw—featuring 3D modeling, biomolecule design, AI-enhanced predictions, and full integration with the Revvity Signals ecosystem.

This campaign adds to Copacino Fujikado’s growing list of creative successes, including its recent global advertising win for Visit Seattle.