Samsung Mobile: A blind torchbearer from Russia at the Olympic Games in South Korea
Feb. 09, 2018
In the social network appeared the film "Over the horizon" dedicated to a blind photographer from Russia who took part in the Olympic torch relay in Korea.
Despite the massive expulsion of Russian athletes at the 2018 Olympic Games, Russia already has a participant who will represent the country. A blind photographer from Yekaterinburg, Alexander Zhuravlev, was invited to South Korea, he was honored to bring the Olympic flame and introduce Russia as a torchbearer.
Alexander Zhuravlev became one of the few Russians who was honored to deliver the Olympic torch to the venue of the games. This important event is devoted to a short documentary film, directed by Ivan Sosnin from the Red Pepper Film studio. The picture was created with the support of Samsung.
The hero of the film says:
"There should be no borders, countries, nationalities for the Olympic flame ..."
The film gives viewers an opportunity to think - "Are we so different?". Unexpectedly for all, a simple man from Ekaterinburg becomes an ambassador of peace and unity on the eve of the largest international event.
The 2018 Winter Olympics will be held from 9 to 25 February in Pyeongchang, Republic of Korea. Russian Olympians will perform on them under a neutral flag.
Related News
"When it Matters, Watch it on a Samsung", Declares new Campaign Celebrating 20 Years of Being World No.1
In the film, giant stars are ferried across the skies of Europe by helicopter, sparking intrigue and excitement everywhere
Samsung Teams up with Thierry Henry to Remind Football Fans: When It Matters, Watch It On A Samsung
To bring the campaign to life, Samsung has partnered with football legend and pundit Thierry Henry
Against Motion Sickness: Leo Germany and Samsung Develop Hearapy
The Samsung Galaxy Buds4 Pro, together with the free Hearapy app, help create a more comfortable travel experience, whether on a plane, in a car, or on a train
Latest News
Jul. 13, 2026
As the World Cup Comes to an End, Cadena SER Launches "WorldCup Detox Center" to Help Fans Recover
That insight is the foundation of WorldCup Detox Center, the latest campaign from Cadena SER and Havas Creative Spain
Jul. 13, 2026
System1 Reveals the World's Favourite World Cup Ads, From Scotland to Brazil
In System1 Test Your Ad platform, 34 World Cup ads achieved a Star Rating of 4.0 or higher, a significant improvement from two ads during the 2022 Men’s World Cup



