BMW: Discover the World, 3

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Switzerland

Industry:

Automotive

New paths, new scents, new encounters—BMW motorcycles represent ultimate freedom and adventure, offering everything needed to embark on a journey of rediscovery, whether on asphalt, gravel, sand, or mud. This spirit is captured in BMW Motorrad’s brand promise: "Make life a ride."

Credits

Advertising Agency:

Serviceplan Suisse

AI-Production:

Maggy Fischer, Regina Calix Jo, Christoph Struber, Nicolas Plauert, Sebastian Weidner, Dominik Moser, Sandra Meyer

Photography:

Mathias Zuppiger, Marc Keller

Media:

Beat Graf, Thomas Koller, Ragavi Thiyagarasa, APG

Date:

October, 2024

Latest News

Sep. 24, 2026

Social House Adds Kelson Berkus and Sam Shaw to Creative Leadership Team

Kelson Berkus joins as executive creative director and Sam Shaw as creative director, strengthening the agency's creative vision

Sep. 24, 2026

Good Foods Group Launches "Guacxiety," a New Campaign about the Stress of Buying Avocados

New Good Foods/Harris Poll data highlights frustration over avocados going bad before use