Leo Burnett London
Creating stuff that people love. And having fun doing it.
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The Early Bun Catches the Sun: Morrisons Spotlights its Fresh Hot Cross Buns with an Easter Treat for Early Risers
With over 150,000 Market Street Hot Cross Buns freshly made each day in Morrisons in-store bakeries in the run up to Easter
Leo UK and McDonald's Launch New CARDS Promotion
Inspired by the universal fan truth that McDonald’s is more than a meal – it’s a memory – the promotion transforms beloved McDonald’s moments into cards that fans can gather into sets to unlock prizes
Mr Motivator and Leo UK Partner to Launch Charity Bed Bank
The Pro-Bono Campaign Reframes The Phrase "The Wrong Side Of The Bed" to Highlight UK Bed Poverty
Leo UK Celebrates the Power of Consistency in new Premier Inn Campaign "You Know What You're Getting"
Leo UK uncovered the idea by listening closely to how the nation already talks about Premier Inn
Leo UK and McDonald's Show the Best Nights Always End at McDonald's with Real "Camera Rolls"
Built from real fan behaviour, Camera Rolls draws on the way people naturally document their night through their phones
B&Q and Leo UK Rally the Nation from DIY Dreaming to Doing in "Today We Do!"
The rallying cry continues cross OOH and social with executions designed around prompting action
Leo UK Launches Fashion-Inspired McDonald's Wraps Campaign "All Flavour, No Mess"
Based on the insight that no one wants to be a messy eater, especially when they're wearing a clean outfit
Vodafone Launches "First Term" Celebrating the Everyday Connections that Help Families Stay Close
New integrated campaign shows how families can be always together, with Vodafone Together
AXA UK and Leo UK Launch "What they say. What we hear" Campaign to Reveal the Hidden Language of Financial Abuse
The aim is to help people better recognise the warning signs of this often misunderstood form of domestic abuse
Leo UK & McDonald's Make "Secret Menu" Official
The campaign is inspired by the universal fan truth that for decades customers have speculated about whether a McDonald’s Secret Menu actually exists
McDonald's and Leo UK Sabotage Christmas Aross the UK with Mischievous "Grinched" Campaign
The campaign puts The Grinch firmly in the driver’s seat, with a fully integrated, cross channel push to "sabotage" McDonald's this Christmas
Leo UK Strengthens Strategy and Social Offering with Standout Senior Hires
Appointments include two newly created roles to supercharge the agency’s social offering
Latest News
Sep. 28, 2026
MOX Creates New Brand Identity for Formula E's Next Era of Racing
The rebrand lands the central message of making progress thrilling, cementing Formula E's position as a confident, culturally impactful global sport
Sep. 28, 2026
Behind the Gloves and Brothers and Sisters Launch Campaign to Define Boxing's 7th Punch
Traditionally, six punches – jab, cross, lead hook, rear hook, lead uppercut, rear uppercut – have formed the foundation of boxing