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May. 18, 2026

The Science of WOW: How Colgate Optic White is Redefining Beauty

Colgate has launched "The Science of WOW," a new integrated campaign developed in partnership with VML

May. 07, 2026

VML & Colgate-Palmolive Launch "Make Your World More Fabuloso" for Fabuloso

The campaign is supported by a 360 media plan across video, social, PR, partnerships, and retail media throughout 2026

Apr. 22, 2026

LUX Turns Social Media Ads Into "Algorithm Cleansers"

LUX, the world's number one soap brand, has partnered with global creative company VML to launch LUX My Algorithm

Apr. 08, 2026

U.S. Navy Addressing the Challenge of Recruiting Healthcare Talent

Recruiting healthcare professionals to join the military is a major challenge for all U.S. armed forces branches

Apr. 07, 2026

This Isn't a Joke: In Japan, a Rubber Chicken Can Get You a Coke

A playful, sound-led activation has become Japan’s new cue to pair chicken dishes with Coca ‑ Cola

Apr. 06, 2026

Ad of the Day | MONSTER CHAIR: A Giant Wheelchair Taking on Accessibility Barriers in Argentina

The MONSTER CHAIR was created as a powerful awareness piece that reflects the reality many people face

Mar. 19, 2026

Colgate Launched "Your Smile Is Your Strength" to Highlight the Connection Between Smiles and Resilience

Colgate’s campaign, created with VML, shows how self-doubt can turn into resilience

Mar. 18, 2026

Ad of the Day | Wendy's Own's the March Madness Dunk

As March Madness kicks off, Wendy’s in partnership with VML, is connecting the thrill of a dunk on the basketball court with the most iconic dunk of all

Mar. 13, 2026

bet365 Launches "Winning is Everything" Brand Campaign Across the U.S and Canada

bet365 debuts new, inaugural campaign with VML for the most passionate sports fans who like to celebrate the wins

Feb. 04, 2026

Robert Kraft's Blue Square Alliance to Air "Sticky Note" Super Bowl Ad Urging Americans to Stand Up to Hate

Created by VML and directed by Jake Scott, "Sticky Note" follows a Jewish student targeted by classmates at school

Jan. 19, 2026

Robitussin Hacks Subway Takes Episode for #CommuterCoughs Debate

VML US team up with the New York subway interview series to discuss the hot topic of coughing on public transport

Jan. 16, 2026

When Coffee Speaks Louder Than Ads: belVita's Seamless Coffee-Counter Takeover

Mondelez International's belVita Breakfast Biscuits is putting a new spin on the coffee shop experience with its innovative campaign

Latest News

Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content