Hooked On Phonics

Hooked on Phonics® has been creating award-winning educational programs for children for nearly 35 years.

At Hooked on Phonics, we believe that every child loves to learn, so we focus on nurturing that thirst for knowledge with products that are fun, effective, and easy to use.We also support families and teachers as they help children improve reading skills. We celebrate every success so learning becomes a positive cycle that kids will love to repeat again and again.We meet all children at their level, engage their imaginations, and help them climb to the next level step by step. Every achievement ends in a celebration of success, an elevation of confidence, and an increase in self-esteem. Because as children master reading skills, they also lay the foundation for a lifetime of learning.

Latest News

Sep. 03, 2026

Thomas' and Cecily Strong Challenge America to Savor Breakfast and "Join the Morning People"

The iconic breakfast brand teams up with Cecily Strong to help busy parents conquer early mornings with a 21-day challenge

Sep. 03, 2026

Dotted Line Agency Lands on ADWEEK's 2026 Fastest Growing Agencies List

Participating agencies certified the accuracy of their reported revenue figures, and Adweek conducted additional auditing to verify submissions