Hooked On Phonics
Hooked on Phonics® has been creating award-winning educational programs for children for nearly 35 years.
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Jun. 10, 2026
Little Big Engine Reintroduces Hooked on Phonics to a New Generation of Parents
Campaign uses disruptive humor to put a 40-year legacy brand back where it belongs: in front of the families who need it most
Feb. 28, 2022
Hooked On Phonics Stages Faux Intervention To Push Reading
Independent creative agency Little BIG Engine has created a marketing campaign for Hooked on Phonics
Latest News
Sep. 03, 2026
Rival Earns 2 Honours Recognising Fastest-Growing Companies
Back-to-back awards from Inc. Magazine and Adweek cap three years of remarkable growth
Sep. 03, 2026
Thomas' and Cecily Strong Challenge America to Savor Breakfast and "Join the Morning People"
The iconic breakfast brand teams up with Cecily Strong to help busy parents conquer early mornings with a 21-day challenge