Abante Asesores: Journeys Through History

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Spain

Industry:

Financial Services

Spanish financial group Abante Asesores unveils its latest campaign, directed by Marc Corominas, who is represented by Mutt Film in the US and by Smile in Spain. Produced by Smile Productions in partnership with El Ruso de Rocky agency, the emotive 60” film is a historical review of the human instinct to protect money and savings. Known for his authentic and unexpected visual storytelling, Marc Corominas transports viewers back in time to the beginning of civilization. The cinematic spot journeys through history to the present day to depict the historical relationship people have always had with money.

Credits

Advertising Agency:

El Ruso de Rocky, Madrid, Spain

Date:

November, 2022

Latest News

Oct. 23, 2026

Morrisons Fresh Produce Gets a Monstrous Makeover for Halloween in new OOH campaign by Leo UK

Using simple still-life photography, Morrisons Market Street produce becomes a cast of Halloween monsters

Oct. 23, 2026

Florence Signs Director Jake Vriez Elaar

The New York-based filmmaker joins Florence’s U.S. roster, bringing a Midwestern eye for humor and humanity to advertising, music and narrative work