Ad of the Day | DiDi: Hero

9.8

Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

Australia

COVID-19 survivor thanks healthcare workers in new DiDi campaign by We Are Social

Credits

Advertising Agency:

We Are Social Australia

Executive Creative Director:

Edu Pou

Creative Director:

Bob Mackintosh

Senior Editor:

Zoh Dowling

Illustrator:

Sylvia Leo

Senior Designer:

Jamen Percy

Executive Producer:

Thea Carone

Strategy Director:

Shaun Profeta

Account Director:

Ben Mayor

Senior Account Manager:

Cece Chieng

Production:

We Are Social Studios

Director:

Bob Mackintosh

DOP:

Jordan Maddocks

Editor / Post Production:

Sam Wickham

Sound Design:

Simon Kane, Song Zu

Client:

DiDi Australia

Head of Marketing:

Douglas Toy

Marketing & Customer Strategy Manager:

Rosie McFarlane

Marketing Specialist:

Katie Penwell

Senior Digital Designer:

Hallan Moulin

Date:

May, 2020

Latest News

Aug. 03, 2026

Cut+Run Welcomes Heidi Black as Editorial Partner

Black comes to Cut+Run from a 28-year career at Whitehouse Post, where she started as a runner and worked her way up under the mentorship of Rick Lawley and Sue Dawson

Aug. 03, 2026

Starbucks Launches Illustration Club to Champion UK Creative Talent

Initiative in partnership with artist Yinka Ilori MBE invites the UK to reimagine the iconic Starbucks cup, with mentorship and national showcase up for grabs