Justo & Bueno: Colombia Beats

8.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Colombia

Industry:

Retail Services

The one-minute non-VO piece, which aired this week and is being broadcast in prime time on all major channels, has been greeted, fortunately for all, with much praise for its creativity, execution, and especially for its message. To all Colombians who have been very identified and proud in these difficult times.

Credits

Advertising Agency:

Mundano Estudio, Bogota, Colombia

Agency Team:

Paula Calle, Carolina Caropresse, Adriana Esté, Diana Cristina Fonseca, Carlos Gustavo Hernández, Germán Herrera, Juan Pablo Huizi Clavier, Corina Lipavsky, Iván Méndez, Andreina Rivero, Malex Salamanqués, Alejandro Valencia Rojas, Ignacio Vega Olgiati

Production Company:

Pura Filmadera

Executive Producers:

Kebia Ávila, Lina Hernández

Director:

Fermín Cimadevilla

Composition and Sound Design:

Diego Bautista, Diego Rocha/ Audiopost

Editor:

María Paula Murcia

Research:

Daniel Jiménez, María Paula Murcia

Color Grading:

Jorge Román

Date:

May, 2020

Latest News

Oct. 02, 2026

We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches

New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies

Oct. 02, 2026

People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign

Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy