Ad of the Day | Govia Thameslink Railway: Every Stop is a Story

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Transport, Tourism

Announced today, Govia Thameslink Railway (GTR) has launched a new integrated campaign under the brand umbrella, Every Stop is a Story, to encourage leisure travel on its network. Created by integrated creative agency TMW, part of Accenture Song, it’s the latest iteration of its multi-award-winning brand platform, aimed at shifting perceptions from commuter lines towards being seen as more of a leisure travel brand.

Credits

Advertising Agency:

TMW Unlimited, London, UK

Chief Creative Officer:

Graeme Noble

Creative Director:

Brian Brady

Associate Creative Director:

Alexei Awan

Senior Creatives:

Steve Whittingham, David Arns

Senior Designer:

Ivan Langham

Associate Planning Director:

Esme Noble

Account Team:

Struan Bourquin, Heidi Sommerau, Carman Kwan

Head of Move Studio:

Millie Graham-Campbell

Producer:

Ysabel Pheifer, Maja Mcintosh

Motion Designer:

Becky Hughes

Senior Editor:

Thomas Rees Kaye

Motion Creative Director:

Lloyd Francis

Senior Motion Designer:

Luke Bosshard

Divisional Head of Studio:

Liz Hickson

Creative Artworkers:

Jordan Selvey, Angela Grishin

Artworker:

Mike Oliveras

Production Company:

Scenester

Director:

Simon Neal

Producer:

Tim Marshall

DOP:

Jim Jolliffe

Edit House:

Tenthree

Editor:

Iain Whitewright

Audio Post Production:

Creative Outpost

Post Production:

Creative Outpost

VFX:

Creative Outpost

Music Composition:

DLMDD

Photographer:

Dan Wong

Media Agency:

T&P

Chief Client Officer:

Sophie Fyles

Media Lead:

Jim Vander Meersch

Media Account Team:

Sam Harrison, Leah Butler, Jess Rowe

Media & Audience Strategy:

Will Richardson

Date:

August, 2025

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