Ad of the Day | Period Poverty: Seeing Red

9.7

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Health, Beauty

Hey Girls sets out to Anger with ‘Seeing Red’ - a Psychological Study to Combat Period Poverty, created by adam&eveDDB and directed by Margot Bowman at PRETTYBIRD

Credits

Advertising Agency:

adam&eveDDB, London, UK

Chief Creative Officer:

Richard Brim

Global Creative Director:

Laura Rogers

Copywriter:

Miles Carter

Art director:

Helen Balls

Agency producer:

Mary Fostiropoulos

Print/OOH Agency producer:

Nicola Applegate

Head of Planning:

Milla McPhee

Planner:

Beth Mackenzie

Project Manager:

Hanna Dowty

Social Creative:

Rebecca Wilson

Joint CEO:

Tammy Einav, Mat Goff

Business Director:

Charlotte Cook

Account Director:

Kathryn Gooding

Account Manager:

Olivia Rose

Legal:

Annika Patel, Freya Vale, Tom Campbell

Designers:

Mauricio Brandt, Adrian Baker

Production company:

PRETTYBIRD

Co-Founder UK/Executive Producer:

Juliette Larthe

Head of New Business:

Mia Powell

Director:

Margot Bowman

Producer:

Paulette Caletti

Production Manager:

Benji Landman

Production Manager/ 1st Aider:

Christine Lewis

Production Assistant/Covid Supervisor:

Stephen Carruthers

1st Assistant Director:

Clara Paris

2nd Assistant Director:

Charlotte Miller

Runner:

Lucia Ritucci

Casting:

Lane Casting

D.O.P:

Annika Summerson

Focus Puller:

Maiya Rose

Clapper Loader:

Nicola Beattie

Grip:

Wolf Wasserman

DIT:

Calum Weir

Sound Recordist:

John Thorpe

Gaffer:

Ben Manwaring

Electrician:

Antonis Tsiakos

Wardrobe:

Natalie Roar

Hair Stylist:

Abra Kennedy

Make-up Artist:

Polly Mercer

Production Designer:

Bon Walsh

Assistant Art Director:

Flo Dickens

Stills Photographer/BTS Director:

Daniel Boulton

Editing Company:

Work Editorial

Editor:

Anne Perri

Assistant Editor:

Miles Watson

Producer:

Ben Tomlin

Protagonist:

Eleanor Nawal

Woman Who Confides:

Talitha Lindo

Trans Man:

Robert Burton Moore

Kitchen / Office Man:

Doug Berry

Supermarket / Office woman:

Bhawna Bhawsar

Male Teenager:

Oliver Turner

Female Teenager:

Drew Williams

Post Production:

Untold Studios

Post Producer:

Lauren Oldfield

VFX Supervisor:

George Rockliffe

Colourist:

Jax Harney

Colour Producer:

Franky Chadwick

Illustrator:

Margot Bowman

Animators:

Ana Mouyis, Stefan Iyapah

Music Supervisor:

Sister Music

Audio Post Production:

Anthony Moore/ Factory

Soundtrack name and composer:

Esther Joy Lane

Media Agency:

the7stars

Date:

May, 2021

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