Ancestry: Hogarty

10.0

Media Type:

TV TV

Brand

brand

Agency

agency
Creative production agency Avocados and Coconuts reunited with Ancestry® – the global leader in family history – to create new ads for their campaign called "It's a Family Thing™." The campaign includes five spots featuring real families.

Credits

Advertising Agency:

Avocados and Coconuts

Executive Producer:

Dalia Burde

Executive Creative Director:

Amani King

Directors:

Matthew Palmer, Christopher Newman

Director of Photography:

John Rosario

Producer:

Cory Desrosiers

Production Manager:

Gabby Occhipinti

Stills Photography:

Alanna Hale

Post-Production Company:

Avocados and Coconuts

Post Producer:

Jessica Kenney, Tyler Dunham

Editors:

Hanna Moradi, Gaby Scott

Motion Graphics:

Jessie Renda

Assistant Editors:

Brendan Bric, Kirk Benttinen

Mix:

Joaby Deal/ One Union

Color:

Roast N Post

Date:

June, 2024

Latest News

Jul. 29, 2026

Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign

The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising

Jul. 29, 2026

Neighborhood Watch Signs Award-Winning Director La Pele

La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing