Previous Ad
DC Superhero Girls: She's Like Me (Wonder Woman)
Next Ad
Back Market: Shot on Refurbished iPhone X, 2
Back Market: Shot on Refurbished iPhone X, 3
Media Type:
Print
Brand
Agency
Country:
Industry:
Back<Market invites French people to change their point of view on the refurbished by hijacking an iconic campaign.
Credits
Advertising Agency:
Marcel, Paris , FranceCo-CEOs:
Pascal Nessim, Charles Georges-PicotPartner, Head of Global Business:
Christophe NeyretExecutive Creative Directors:
Gaëtan du Peloux, Youri GuerassimovArt Director:
Vincent BoursaudCopywriter:
Virgile LasalleAssociate Director:
Sebastien JauffretProject Managers:
Lucas Sengler, Flavie ParizePrint Producer:
Suzanne PeireraGraphic Artist:
Christophe GillonStrategic Planner:
Romain BrignierDate:
September, 2019
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 29, 2026
Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign
The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising
Jul. 29, 2026
Neighborhood Watch Signs Award-Winning Director La Pele
La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing