Bakers: Better Bakers

7.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

House, Garden

The new “Better Bakers” campaign announces its dry dog food now contains no added artificial flavours, colourings or preservatives, and will appear across TV, online and in key retail channels. A new 30 second TV spot has been created by AFG Europe, Purina’s UK and EMENA communications agency, and features the ever-popular gang of Bakers dogs, who in this film are shown driving Tuk-Tuks to deliver the new Bakers.

Credits

Advertising Agency:

AFG Europe, London, UK

Purina UK Senior Brand Manager:

Joanna Newberry

Purina UK Brand Manager:

Claire Niccol

AFG Executive Creative Director:

Kent Shively

Director:

Alan Friel/ 76 Ltd

AFG Senior Account Director:

Joe Doyle

Executive Producer:

Alex Katz/ 76 Ltd

Executive Producer:

Clare Sullivan, Craft

Date:

February, 2017