Batiste: Yes You Can

10.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Health, Beauty

The new 2in1 product not only refreshes hair like a normal dry shampoo, but conditions it so that it’s silky smooth and touchably soft. To illustrate this the campaign shows people getting emotionally and physically closer than ever, thanks to their fresh, fragrant and conditioned hair.

Credits

Advertising Agency:

BMB, London, UK

Creative Director:

Jay Pond-Jones

Art Director:

Jenny Piggott

Copywriter:

Harry Boothman

Account Director:

Katherine Watson

Agency Producer:

Catharine Griffiths, Izzy Toft, Jade Evans

Photographer:

Dan Medhurst

Director/ Production Co:

Amy Watson/ Studio 60 Billion

Producer:

Miles Wilkes

Editor:

Rob Featherstone

Post Production:

Absolute

Sound Design:

Tony Rapaccioli / Wave Studios

Typographer:

Jess Ardizzone

Head of Art:

Louise Sloper

DoP:

Shaun Atherton

Date:

February, 2017

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