Bud Light: Legends

9.5

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Alcoholic Drinks

Bud Light Unites Fan-Favorite Characters For Epic Super Bowl Commercial To Launch New Program Celebrating 'Those Who Go To Great Lengths For Bud Light'

Credits

Advertising Agency:

Wieden+Kennedy New York, USA

Chief Creative Officer:

Karl Lieberman

Group Creative Director:

Gerard Caputo

Art Director:

Grace Martin

Copywriter:

Chris Maiorino

Designer:

Craig Duffney

Head of Integrated Production:

Nick Setounski

Executive Producers:

Jessica Griffeth, Dave Lambert

Group Account Director:

Ryan Johnson

Account Supervisor:

Bianca Nikic

Account Management:

Yurie Wiles

Account Executive:

Carla Caban

Director of Business Affairs:

Patrick O'Donoghue

Senior Business Affairs Manager:

Maureen Doyle

Business Affairs Manager:

Daniella Vargas

Traffic Supervisor:

Tina Wyatt

Communications Planning Director:

Zack Green

Group Strategy Director:

Stephane Missier

Senior Brand Strategist:

Matt Hisamoto

Strategic Planner:

Leah Greene

Senior Social Strategist:

Connor Corr

Project Managers:

Laura Petraglia, Bruce Fields, Camila Rodriguez

Production Company:

Hungry Man

Director:

Bryan Buckley

Executive Producer:

Mino Jarjoura

Line Producer:

Matt Lefevbre

Director of Photography:

Scott Henriksen

Editorial Company:

Arcade Edit

Editor:

Dave Anderson

Post Producer:

Andrew Cravotta

Executive Producer:

Sila Soyer

Editorial Assistant:

Laurel Metzler

VFX Company:

The Mill

Executive Producer:

Anastasia von Rahl

Producer:

Ade Macalinao

Creative Director:

John Leonti

Production Coordinator:

Maira Allendoerfer

Telecine Company:

Company 3

Colorist:

Tim Masick

Producer:

Kevin Breheny

Mix Company:

Sonic Union

Mixer:

Brain Goodheart

Head of Production:

Pat Sullivan

Music Company:

KO Music

Composer:

Phil Kay

Producer:

Andy Oskwarek

Sound Design:

JafBox Sound

Sound Designer:

Joseph Fraioli

Client:

Bud Light, A-B Inbev

US Chief Marketing Officer:

Marcel Pereira Marcondes

VP Marketing, Bud Light:

Andy Goeler

Brand Director, Bud Light:

Joe Lennon

Brand Manager, Bud Light:

Jessica Lee

Director of Marketing Communications:

Michael Goon

Digital Director, Bud Light:

Corey Brown

Digital Brand Manager, Bud Light:

Matt Sparling

Head of Music & Entertainment, AB:

Shana Barry

Director, Bud Light Sports Marketing:

Joe Barnes

Date:

February, 2021

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