Cambio Roasters: Special Dark

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Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Non-Alcoholic Drinks

Cambio Roasters (Cambio), the fair trade, easy-to-recycle coffee pod company on a mission to reduce waste caused by single-serve coffee consumption, is launching its first-ever national brand campaign and platform, "Rich Taste, Less Waste." Cambio was founded by Kevin Hartley, former Chief Innovation Officer of Keurig-Green Mountain, who left his job in 2017 with one purpose: To come up with an eco-friendlier solution for the over 30 million coffee pods that end up in landfills, daily.

Credits

Advertising Agency:

Terri & Sandy

Co-Founder & Co-CEO:

Terri Meyer

Co-Founder & Co-CEO:

Sandy Greenberg

Creative Director, Art Direction:

Jenna Zink, JP Gomez

Senior Copywriter:

Rebecca Baldwin

Senior Art Director:

Emily Swenson

Creative Director, Copywriting:

Todd Condie

Art Director:

Yuliya Kosheeva

Senior Art Producer:

Tania Pirozzi

Head of Strategy:

Tracy Chapman

Account Supervisor:

Matthew Klesel

Illustrator:

Maggie Stephenson

Animator:

Orange Motion Design

Producer:

Grace Bird

House Blend Video / Illustration:

Armando Veve

Animator:

James Kerr

Producer:

Mandi Wexler

Illustrator & Animator:

Joe Taylor

Date:

June, 2023

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