Cannes Lions: Launch Film (Narrated By Yang Yeo)

10.0

Media Type:

Film Film

Brand

brand

Agency

agency
Japanʼs second largest advertising company, is pleased to announce that Yang Yeo, Creative Officer at Hakuhodo International, has been selected by Cannes Lions as one of five creative legends from all corners of the world to create a brand film for the launch of the LIONS digital masterbrand.

Credits

Advertising Agency:

Hakuhodo, Japan

Creative Officer, Hakuhodo International:

Yang Yeo

Date:

October, 2020

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