Previous Ad
DetecTogether: Cough
Next Ad
Department of Tourism & Culture Abu Dhabi : Big News with Shaq
Canon: A Masterpiece Camera
Media Type:
TV
Country:
Industry:
Today, a good camera has become one of the main selling points of a smartphone. But even with huge advancements in mobile phone technology, when it comes to high-quality photo shoots of the phones themselves, most campaigns will still use a pro camera to capture the best shots. It’s an insight which the team from Wunderman Thompson Dubai have used to create a cheeky campaign for Canon – called ‘A Masterpiece Camera’ – showing the smartphone captured in a professional photoshoot using a pro Canon camera.
Credits
Advertising Agency:
Wunderman Thompson Dubai, UAEChief Creative Officer, MENA:
Chafic HaddadExecutive Creative Director:
Pablo ‘Daf’ DachefskyCreative Director:
Hassan BilgramiSenior Art Director:
Jericho DizonMotion Graphic Designer:
Aashim KadayikkalPhotographer:
Ale BursetPost:
Diego SperoniProduction House:
El Nene Del Globo RojoDate:
December, 2022Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Aug. 07, 2026
Honest Kids Gets Brutally Honest for Back-to-School Campaign
The campaign was created in partnership with the brand’s agency partner, Havas Chicago with Annex Chicago handling all content creation and production
Aug. 07, 2026
Target Darts Appoints 50 Sport as Agency of Record to Lead on Strategic and Creative Transformation
As darts continues to attract record audiences and growing participation worldwide, Target is investing in a more connected approach to engaging players
