Charlotte Tilbury x Genshin Impact: Starry Miracle Box

9.5

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Health, Beauty

Miai+, the brand partnership specialist, has united iconic beauty brand Charlotte Tilbury with Genshin Impact, the blockbuster open-world adventure role-playing game, in a landmark partnership that sees the release of two co-branded limited edition beauty boxes.

Credits

Advertising Agency:

Miai+ UK

Date:

May, 2025

More from Charlotte Tilbury

Charlotte Tilbury: Scent of a dream 0.0

Latest News

Sep. 25, 2026

Bountiful Cow Wins Butternut Box Brand Media Account

The agency will lead above-the-line media strategy, planning and buying for Butternut Box, supporting the brand as it continues its mission to make fresh food

Sep. 25, 2026

D&AD Awards Four Black Pencils and Reveals 2026 Global Rankings

Isle of Any's Your Way Out for Coinbase receives two Black Pencils for Visual Effects and Production Design