Dermablend: Mythligo, 2

9.3

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Puerto Rico

Industry:

Health, Beauty

Vitiligo is a chronic skin disease that affects almost 2% of the world´s population. There are a lot of myths related to this condition, which attempt directly against people self-esteem. Dermablend came up with a new disease to take over and own of these myths: Mythíligo. #BreakTheMyth

Credits

Advertising Agency:

WILD FI Puerto Rico

Managing Director:

Rossy Maneses

Chief Operation Manager:

Valentina Negreira

Creative Director:

Peca Mansilla

Creative Copywriters:

Ma. Eugenia Ramón, Martina González Calderón

Art Directors:

Renzo Saxlund, Braian González, Roberto Alfaro, Germán Cardozo

Client Partners:

Nissybeth Fernández, Josefina Ottieri, Agustina Rañales

Media Director:

Josefina Calacha

Media Planner:

Ma. Inés Montans

Business Intelligence Director:

Lil Larroque

Data Analyst:

Juan Altesor

Date:

March, 2021

Latest News

Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content