Dole: Samurai
Media Type:
Digital
Independent, creative and strategy agency The Distillery Project (TDP) has created a digital campaign for Dole Pantry that includes online video, display, social, and search. The work is running now through February 2023. The three x 15-second videos take a funny look at the confusion that ensues when people look at a pineapple in its natural form: big, crowned with a tuft of spikes, and coated with a rather prickly armor that serves as an elaborate self-defense mechanism. A defense mechanism so effective, in fact, that scores of people interested in the delicious fruit simply have no idea how to approach one.
Credits
Advertising Agency:
The Distillery Project, USADate:
October, 2022
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 23, 2026
Morrisons Fresh Produce Gets a Monstrous Makeover for Halloween in new OOH campaign by Leo UK
Using simple still-life photography, Morrisons Market Street produce becomes a cast of Halloween monsters
Oct. 23, 2026
Florence Signs Director Jake Vriez Elaar
The New York-based filmmaker joins Florence’s U.S. roster, bringing a Midwestern eye for humor and humanity to advertising, music and narrative work