Eastpak: Built to Resist

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Fashion

Lifestyle brand, Eastpak, today launches its 2024 global brand campaign which reinforces iconic brand platform "Built to Resist". Created by independent creative agency, Mutant, the spot draws inspiration from the increasingly popular Cosplay and Live Action Role Play (LARP) communities.

Credits

Advertising Agency:

Mutant, Belgium

Date:

March, 2024

Latest News

Jun. 22, 2026

MOX Launches Experiences and Activations Division MOX/WORLDS Led by Jas Rewkiewicz

Since its inception, MOX has helped shape culture worlds for brands like Nike, LEGO, SEGA and Salomon

Jun. 22, 2026

Autonomy and Flexibility Outrank Workplace Technology in Employee experience poll

The research suggests that while workplace technology remains a critical part of the employee experience