Franzia Wines: Parrot
Media Type:
TV
Brand
Agency
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Did you know Franzia Wines have the most consumer loyalty among alcoholic beverage drinkers, topping power brands like Bud, Coors, and Hennessey? That’s just one of the little-known facts about Franzia, the #1 wine brand for 28 consecutive years. But how to inform and reach today's younger generation of imbibers – who are presented with countless options in the wine aisle?
Credits
Advertising Agency:
Erich & KallmanDate:
January, 2025More from Franzia Wines
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