Previous Case
Belgo: Taste the Difference
Next Case
Supreme Committee for Delivery & Legacy: The Whistle
General Motors: Neighbor Hoods
Media Type:
Film
Brand
Agency
Country:
Industry:
Art collectors will soon have a chance to own unique works of art created by four multifaceted artists from across the United States, all of them using General Motors vehicle hoods as their canvas. The proceeds are going to two nonprofits, EVNoire, which provides EV education to diverse communities, and Accessible Festivals, creator of fully accessible opportunities at music festivals for people of all abilities. Bidding begins on Nov. 30 at 11 p.m. at Neighbor Hoods under the auspices of 32auctons, a silent auction platform. Both nonprofits align with GM's aspiration of being the most inclusive company in the world by focusing on diversity, equity and inclusion.
Credits
Advertising Agency:
Majority, Atlanta, USADate:
November, 2022
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 06, 2026
Liverpool FC's Christmas Campaign Delivers Football’s Biggest-Ever Thank You to Fans
Global multimedia Liverpool FC campaign spanning 5 continents will roll out until end of December 2026
Nov. 06, 2026
Georgia Natural Gas Brings Simplicity to the Chaos
ArtClass director Oren Kaplan’s Thanksgiving spot is the second film in Georgia Natural Gas’s "It's That Simple" campaign