Glee Naturals: Celebrate Moroccon Christmas
Media Type:
Print
Brand
Country:
Industry:
Consumers are overwhelmed by overused and stereotypical visuals of Christmas offers, especially when the brand originates from a country where winter is not associated with snow or traditional Christmas elements. The challenge was to break away from these conventional representations while staying true to the brand identity. For Glee Naturals, a Moroccan brand known for its slogan “Naturally inspired,” the concept focused on reinventing the classic image of a snowman as the symbol of the Christmas campaign. Snowman-related elements were placed in the Moroccan desert, creating an engaging and humorous B2B print campaign.
Credits
Advertising Agency:
One & Only, KazakhstanCreative Director:
Alexander KlepovCopywriter:
Ruslan SalyamovCreative Muse:
Asel KalbayevaArt Director:
Liliya DavletshinaArt Director:
Alexey LyubchikovGeneral Account Director:
Stanislav MitonovClient Services Director:
Artem GoryachevDesigner:
Yelena LogunkovaDate:
November, 2025More from Evolutif Kazakhstan
Evolutif Kazakhstan: Restoring strength on Earth. Happy Cosmonautics Day
9.3
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 10, 2026
Bayonet Media & Chop Shop Post Partner With Fanatics Fest to Produce Integrated Teaser Campaign
Roger Goodell gets a surprise video call from Mickey Mouse as fanatics fest teases Disney fan draft
Jul. 10, 2026
Hill's Pet Nutrition Launches "Try Again", a Natural, Veterinary-Focused Extension of its "Because You're Only Human" Campaign
The “Try Again” approach is designed to bridge the gap between human anxiety and veterinary expertise