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Heineken: Star Pubs Takeover, Farmer Will
Heineken: Star Pubs Takeover, Helen
Media Type:
Film
Brand
Agency
Country:
Industry:
Star Pubs, the pub business of HEINEKEN UK, has recruited three celebrities in a bid to attract the next generation of licensees. As part of a year-long campaign by agency St Luke’s, the guest publicans, each of whom stars in a three-minute film, all come from diverse backgrounds and have an equally diverse dream of how a Great British Pub could be run.
Credits
Advertising Agency:
St Luke's, London, UKJoint Chief Creative Officer:
Al YoungCreative Partner:
Jules VizardExecutive Producer:
Andrew HillAgency Planner:
Zoe SmithSenior Account Director:
Lucy YeatesSenior Account Manager:
Hettie ShirtcliffeProduction Company:
Apostle StudiosProduced by:
Apostle Studios, Firebelly filmsCo Directors:
Leigh Brooks, Johnny GoddardDesigner:
Edie Paskin, Anna LeapmanDate:
September, 2025
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