Karhu: Karhu Lickalyzer

2.4

Media Type:

Outdoor Outdoor

Brand

brand

Agency

agency

Country:

Finland

Industry:

Alcoholic Drinks

Karhu – a Finnish beer brand, part of the Carlsberg Group – in this summer providing festival goers with an easy and effortless way to monitor their alcohol consumption on the go. With a built-in lickable alcohol meter in the festival wristband, anyone can monitor their blood alcohol concentration (BAC) level at any time.

Credits

Advertising Agency:

Reaktor Creative

Photography:

Sebastian Koskinen

Date:

July, 2022

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