Kraft Heinz: Sauceograph Session

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Industry:

Food

Ed Sheeran isn't just about hit singles and sold-out tours. The Grammy-winning artist had a dream to create the "ketchup of hot sauces"— spicy sauce you can put on just about anything, from burgers and eggs to burritos. That dream led him to team up with Kraft Heinz and launch his own hot sauce, Tingly Ted's. To generate awareness and make everyone know about this spicy news, Kraft Heinz's joined forces with David Madrid, Wonderland Comms and Uncovered for a one-of-a-kind experience, turning an ordinary autograph into one of the most amazing product demos.

Credits

Advertising Agency:

DAVID Madrid

Date:

August, 2024

Latest News

Nov. 06, 2026

Liverpool FC's Christmas Campaign Delivers Football’s Biggest-Ever Thank You to Fans

Global multimedia Liverpool FC campaign spanning 5 continents will roll out until end of December 2026

Nov. 06, 2026

Georgia Natural Gas Brings Simplicity to the Chaos

ArtClass director Oren Kaplan’s Thanksgiving spot is the second film in Georgia Natural Gas’s "It's That Simple" campaign