LG: Cactus
Media Type:
Film
Country:
Industry:
An experiment created by Y&R Brazil marked the launch of the "Field Test" platform and highlights the LG Smart Care product line that uses up to 42%* less water with every wash cycle.
Credits
Advertising Agency:
Y&R, São Paulo, BrazilCreative VP:
Rafael PitanguyACD:
Daniel GrooveHead of art:
Felipe PavaniCopywriter:
Bernardo TavaresArt Director:
Marcos LeeProduction Company:
7FilmesProducer:
Thais GordonDirector:
Gugu SeppiDate:
March, 2017Ad of the day
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