Liseberg: SuperSeniors

9.0

Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

Sweden

As summer comes to an end and family visits slow down, Liseberg, the largest amusement park in the Nordics, is focusing on engaging the target audience of "Seniors." This group is typically reached through communications centered on afternoon tea dances and flower exhibitions.

Credits

Advertising Agency:

Welcom

PR Strategists:

Adam Wladis, Robert Johnsson

Art Director:

Andreas Larsson

Copywriter:

Niclas Hallgren

Creative Directors:

Jonas Sjovall

Graphic Designer:

Madeleine Mei

Client Director:

Joakim Brinkenberg

Account Director:

Karin Kallberg

Account Managers:

Anna Cullberg, Linnea Axede

Interns:

Felicia Niklasson, Henry Karlsson

Date:

October, 2024

Latest News

Sep. 08, 2026

ARK Agency Appointed to Support Eden Project's Nature: Connections and Recovery Programme

The agency will help develop the creative for a three-year initiative connecting communities with the outdoors

Sep. 08, 2026

Lobster Doubles Down on Human-Led Storytelling

A fresh identity and website bring that thinking to life, right down to a human counter on each project, recognising the people behind the work