Magnum: Find Your Summer

9.5

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Confectionery, Snacks

Ice cream is seasonal, and in winter People often deny themselves the pleasure of Magnum in the months when they also miss out on other joys, like basking in the sun. This initiative aims to shift that perception, highlighting that moments of summer can still be found, even in winter.

Credits

Advertising Agency:

LOLA MullenLowe, Madrid, Spain

Date:

February, 2024