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Creative ad agency Barrett Hofherr and production company Only Today (Portland) have teamed to produce a PSA for Asian American and Pacific Islander Heritage Month (APIHM), which brings awareness to and aims to fight Asian American hate. Attacks on Asian Americans increased drastically during the pandemic. The spot debuts in May, which is APIHM.
Credits
Advertising Agency:
Barrett HofherrExecutive Creative Director:
Jamie BarrettProduction Company:
Only TodayDirector:
Brian G. CheungMusic Company:
HumanMix House:
One UnionDate:
May, 2023Ad of the day
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