Motorola: Transform your phone in a snap
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Country:
Industry:
Following its content AOR win for Motorola, as it helps reimagine the fourth largest mobile phone company’s brand, Los York recently completed a CGI campaign for Motorola’s newest breakthrough product innovation, Moto Mods. Titled “Mods,” the campaign features a series of spots directed by Los York co-founder Seth Epstein, that imagine the product in an elegant 3D world that demonstrates the device’s ability to transform through the addition of magnetically snapped-on “mods” that add a projector, a speaker, a high quality DSLR camera function, or additional battery life.
Credits
Advertising Agency:
Los York, Los Angeles & New York, USAChief Creative Officer / Co-Founder:
Seth EpsteinManaging Director / Co-Founder:
Dexton DeboreeAccount Director:
Sue LeeCreative Director:
Adam FlanaganDirector / Creative Director:
Seth EpsteinExecutive Producer:
Sue LeeStoryboard Artist:
Marcus ParkArt Director:
Shane GriffinCG Animation:
ZeitgeistAfter Effects Artist:
JaeWoo ParkAnimation/Post Credits:
ZeitgeistSource:
Beggars GroupMusic / Mix:
EcholabProducer:
Gavin LittleDate:
July, 2016Ad of the day



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