Philips: New Shaver S3000

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Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Singapore

Industry:

Health, Beauty

An integrated team from Interpublic (IPG) group has launched the Effortless Rush Hour campaign for the Philips S1000 to S3000 series, positioning Philips’ electric shavers as essential tools for young Thai men to take on all manner of daily challenges – personal, relationship and professional. This is a collaboration with independent creative studio Heckler Singapore.

Credits

Advertising Agency:

MullenLowe Singapore

Creative Director:

Mark Fillon

Art Directors:

Chynna Tan, Dominic Tan

Group Creative Director:

Sirirut Suksamakkee/ MRM

Creative Group Head:

Thanyaporn Sutthinun/ MRM

Head of Production, SEA:

Andrea Ferronato

Strategy Partner:

Robin Nayak

Group Account Director:

Jonathan Ng

Account Director:

Aileen Ng

Production & Post:

Heckler

Director:

Paul Middleditch

Executive Producers:

Charu Menon, Oliver Hyde-Tetley

DOP:

Kittiwat Semarat

Editor:

Micheal Houlahan

Colourist:

Billy Wychgel

VFX Supervisor:

Davor Zec

Compositors:

Johnson Lim, Pedro Santos

Online:

Davor Zec

Post Producer:

Heng Le

IO:

Craig Woo, Zackery Wang

BKK Facilitation Partners:

116 Pictures

Music:

Massive Music

Sound Post:

Adventures in Audio

Date:

August, 2025

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