Previous Case
Ad of the Day | Waitrose & John Lewis: Give a Little Love
Next Case
Ad of the Day | Burberry: Festive
Skutskar: Out of Line
Media Type:
Online
Brand
Agency
Country:
Industry:
Responses to demeaning comments linked to women's sports will be visible on the team’s new jerseys. Comments such as “one could think you’re a man with your determination” and ”women’s sports are not sports” have been answered with sentences like “my determination has got nothing to do with gender” and ”women’s sports are sports”, which form the stripes of the new jersey.
Credits
Advertising Agency:
Eljest Agency, Stockholm, SwedenBrand:
Skutskars IF BandyTeam Captains:
Ebba Fridlund, Johannes SiirtolaCEO:
Patrik Johansson/ Grit SportswearDate:
November, 2020
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 06, 2026
Liverpool FC's Christmas Campaign Delivers Football’s Biggest-Ever Thank You to Fans
Global multimedia Liverpool FC campaign spanning 5 continents will roll out until end of December 2026
Nov. 06, 2026
Georgia Natural Gas Brings Simplicity to the Chaos
ArtClass director Oren Kaplan’s Thanksgiving spot is the second film in Georgia Natural Gas’s "It's That Simple" campaign