Thai Health Promotion Foundation: Speed Blinds You

9.8

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Thailand

In Thailand, traffic accident has become a major problem that causes deaths and injuries. It even reached the second highest accidents of the world ranking. "Speed Blinds You" campaign makes use of Tunnel Vision Theory as its communicating content. Road users were explained about peripheral vision loss and how accident can possibly happen when they hit the speed.

Credits

Advertising Agency:

BBDO, Bangkok, Thailand

Chief Creative Officer:

Suthisak Sucharittanonta

Executive Creative Director:

Anuwat Nitipanont

Creative Director:

Nattawut Sittiwaraphan

Art Directors:

Kroekkiat Chanthakitnukul, Prasert Srivarintr

Copywriter:

Chayamon Bunnag

Date:

March, 2017

Latest News

Aug. 23, 2026

No Sushi Signs Keith Fraase, Bringing the Emotional Rhythm of Past Lives, Severance and Shogun Into Commercials

The filmmaker-first post house adds Fraase to its editorial roster as it continues its push to bring acclaimed film

Aug. 23, 2026

Oxford Road's Ranking of Comedy Podcast Performance Proves A-Listers Aren't Always Closers

ORBIT revisits its comedy podcast ranking to find new names, more competition, and better ad performance