The Opt-In: Speak Up Man

9.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

USA

In a stirring, timely grassroots effort that focuses on a vital sociopolitical issue, pioneering healthcare marketing agency The Considered, in collaboration with culture strategy firm The Opt-In, essentially flipped the script on the dialogue around reproductive rights with a campaign dubbed "Speak Up Man".

Credits

Advertising Agency:

The Considered

Date:

June, 2023

Latest News

Jul. 29, 2026

Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign

The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising

Jul. 29, 2026

Neighborhood Watch Signs Award-Winning Director La Pele

La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing