Destination BC: The Great Wilderness Car Wash

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Germany

Industry:

Transport, Tourism

In a first-of-its-kind activation, Destination BC, working with Zulu Alpha Kilo, launched The Great Wilderness Car Wash in Hamburg, Germany. This immersive experience was aimed at educating and inspiring German travellers to discover the wonder of Northern BC, all from the comfort of their car.

Credits

Advertising Agency:

Zulu Alpha Kilo, Canada

Founder & Creative Chairman:

Zak Mroueh

Chief Creative Officer:

Tim Gordon

Executive Creative Director:

Dean Lee

Creative Director:

Dan Cummings, Vic Bath

Art Director:

Lizzie Cox

Copywriter:

Tilden Lincoln

Account Team:

David Tremblay, Lauren Hutton

Strategy Director:

Heather Segal, Erica Shalinsky, Sean Bell

Offline Editor:

Alex Shutsa

Colour:

Alex Shutsa

Online Editor:

Alex Shutsa

ZB Producers:

Kelly Sun, Sarah Dayus

Audio:

Dino Cuzzolino

Production Company:

Unit 9

Creative Director:

Sam Cannon

Technical Director:

James Medcraft

Technical A/V Partner:

Urban Screen

Production Design:

Silly Berlin

Line Producer:

Magnus Augustin

Managing EP:

Mindy Lubert

Production Lead:

Sarah Barson

Date:

December, 2024