UNIQLO: Distressed Denim

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Fashion

''Distressed Denim'' captures two people in a chance romantic encounter at a remote gas station - both are wearing UNIQLO’s distressed denim, which is engineered to combine the two often opposing forces of comfort and imperfection.

Credits

Advertising Agency:

Droga5 London, United Kingdom

ECD:

Steven Howell, Rick Dodds

Creative Director:

Devon Hong

Copywriter:

Ulrika Karlberg

Group Account Director:

Rebecca Lewis

Account Director:

Michelle Villarreal

Account Director:

Alex Dousie

Senior Strategy Director:

James Broomfield

Agency Producer:

Peter Montgomery

Director/ Production Co:

Nick Gordon/ Somesuch

Producer:

Chris Harrison

DoP:

Evan Prosofsky

Post Production/ VFX:

MPC

VFX Producer:

Sophie Hogg

Grade:

MPC

Sound Design:

Will Cohen/ String and Tins

Music:

Baby. By Donnie and Joe Emerson

English VO Artist:

Tuppence Middleton

Date:

February, 2017

Latest News

Aug. 07, 2026

Honest Kids Gets Brutally Honest for Back-to-School Campaign

The campaign was created in partnership with the brand’s agency partner, Havas Chicago with Annex Chicago handling all content creation and production

Aug. 07, 2026

Target Darts Appoints 50 Sport as Agency of Record to Lead on Strategic and Creative Transformation

As darts continues to attract record audiences and growing participation worldwide, Target is investing in a more connected approach to engaging players