UNIQLO: Wireless Bra

9.5

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Fashion

''Wireless Bra'' is unique among bra commercials in that it challenges the stereotypes of what feminine movements look like.

Credits

Advertising Agency:

Droga5 London, United Kingdom

ECD:

Steven Howell, Rick Dodds

Creative Director:

Devon Hong

Copywriter:

Ulrika Karlberg

Group Account Director:

Rebecca Lewis

Account Director:

Michelle Villarreal

Account Director:

Alex Dousie

Senior Strategy Director:

James Broomfield

Agency Producer:

Chris Watling

Director/ Production Co:

Autumn de Wilde/ Somesuch

Producer:

James Waters

Post Production/ VFX:

MPC

VFX Producer:

Sophie Hogg

Grade:

MPC

Sound Design:

Will Cohen/ String and Tins

Music:

“Ants” by Starcrawler

English VO Artist:

Tuppence Middleton

Choreographer:

Ryan Heffington

Stylist:

Nancy Steiner

Date:

February, 2017

Latest News

Sep. 18, 2026

Wheels4Wheels: Bolt and Serviceplan Turn Everyday Scooter Rides into Open Accessibility Data

Bolt repurposes everyday scooter rides to map street-level surface quality, creating open data that can help cities, developers and navigation platforms

Sep. 18, 2026

Domino's Pizza Was Foldable Before it Was a Feature

For years, Domino’s Pizza boxes have arrived flat before being folded, unfolded, opened and closed every day to carry what remains, to this day, one of the most popular features around: a pizza