UVA Health: Driven to Bring Hope to Life

10.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Health, Beauty

When UVA Health needed a new fully integrated campaign, they started by hiring Lisa Borden, a Boston-based strategist who is also a Professor of Strategy at Boston University.

Credits

Advertising Agency:

Joe Berkeley

Date:

April, 2024

Latest News

Jul. 29, 2026

Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign

The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising

Jul. 29, 2026

Neighborhood Watch Signs Award-Winning Director La Pele

La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing