Volvo: Pedestrian protection

0.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Israel

Industry:

Automotive

In order to change the prescription in Israel about Volvo we come up with a campaign that emphasis volvo's safety technological superiority and innovation. Volvo V40 the first with external airbags for pedestrians protection.

Credits

Advertising Agency:

McCann, Tel Aviv Israel

Chief Creative Director:

Nadav Pressman

Creative Director:

Dror Nachumi

Art Director:

Gal Porat

Copywriter:

Dror Nachumi

Photographer:

Ilan Bashor

Date:

January, 2017

Latest News

Aug. 03, 2026

Cut+Run Welcomes Heidi Black as Editorial Partner

Black comes to Cut+Run from a 28-year career at Whitehouse Post, where she started as a runner and worked her way up under the mentorship of Rick Lawley and Sue Dawson

Aug. 03, 2026

Starbucks Launches Illustration Club to Champion UK Creative Talent

Initiative in partnership with artist Yinka Ilori MBE invites the UK to reimagine the iconic Starbucks cup, with mentorship and national showcase up for grabs