BETC Etoile Rouge

Culture makes brands. Brands make culture.

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Feb. 07, 2024

BETC Etoile Rouge & BETC Fullsix Redefine the Role of the Mirror in Sephora's new Brand Campaign

The film features various communities taking turns in front of a single, unique mirror

Nov. 21, 2023

Sephora in Collaboration with BETC Etoile Rouge and BETC Fullsix Invites us to Rediscover the Magic of the Season

What if this holiday season, Sephora revealed the spark in each of you?

Sep. 25, 2023

Prada Rethinks Beauty With BETC Etoile Rouge

Reimagining existing definitions and expectations with an avant-garde vision of beauty activated by tech and creativity

Nov. 11, 2022

For the Holidays, Sephora Celebrates the Power Of Wishes

Sephora unveils an emotional film full of hope, love and joy to celebrate the infinite power of wishes

Sep. 14, 2022

Dua Lipa Stars in New LIBRE Fragrance TVC Created by BETC Etoile Rouge

Freedom has never been so epic! For Yves Saint Laurent Beaute, Jenn Nkiru and Dua Lipa deliver the most epic LIBRE campaign ever

May. 06, 2022

Ad of the Day | Lenny Kravitz Stars In New Yves Saint Laurent Fragrance Ad

Y, the Eau de Parfum and the new Eau de Toilette Yves Saint Laurent

Mar. 04, 2021

BETC Etoile Rouge Creates The New Le Rouge Campaign For Givenchy Beaute

BETC creates a new chapter focused on the iconic Le Rouge Deep Velvet lipstick by Givenchy

Latest News

Jun. 18, 2024

Ineos Automotive's First Global Brand Advertising Campaign: Built for More

Global multi-channel campaign introduces the award-winning INEOS Grenadier to a global audience of over 400 million potential customers

Jun. 18, 2024

Shopper Marketing Trailblazer, Leah Key, Named Media and E-commerce Director at Brandon

Brandon is pleased to announce the recent hire of innovative retail marketing strategist Leah Key as its new media and e-commerce director