BETC Paris

Parisian advertising agency, working with clients such as Air France, evian, McDonald's, Canal+, Peugeot, Petit Bateau, Armani, Aigle, Pages Jaunes and many more

+33 1 56 41 35 00

BETC is one of the top advertising agencies in France, and is part of the Havas Group (5th Global ranking). We Gather Strong People, Produce Great Work & Create Cool Brands. We love to rethink the boundaries across media, culture, communications and business to reinvent relationships between brands and the public. We bring together complementary talents and expertises sharing in one common obsession: creativity.

Our creativity and the effectiveness of our campaigns have often been awarded (we were Gunn Report’s 8th most awarded agency in the world in 2017). We work for brands that are both French and international: Air France, Canal+, Lacoste, Peugeot, Evian, Disneyland, Mondelez International..

Latest News

Aug. 19, 2026

A&W Asks Fans to Officially Declare Their Allegiance to Its Long-Awaited Chicken Sandwich

The iconic QSR franchise asks fans to swear off other chicken sandwiches, stoking fast-food rivalries on Instagram

Aug. 19, 2026

Cosmo Expands Across Latin America with a new Production Service Platform

Born in Rio de Janeiro, the production service company is expanding its capabilities across Latin America through a strategic partnership with Landscape